Find More Customers...
Step1 **📢 Invite! 📢**
Use these 4 easy steps to tap into a new customer base anytime, anywhere with an AVROY SHLAIN party. You can even do it from the comfort of your own home!
1. **Invite family members & friends** from your contact list. 📱
2. **Ask family & friends for three referrals each** & invite them as well. 🔄
3. **Share your digital brochure** from your WhatsApp to all customers. 📲
4. **Write down the places you visit regularly**, like a shopping center, salon, church, library, and school. 🏬💇♀️⛪📚🏫 All of these places present opportunities to you.
**The more people that see your products or advertisements, the more sales you will have!** 📈
**Example:**
- You show your brochure to 10 people, and 3 people order something. 🎉 Congratulations, you just got your first 3 customers! Now don’t stop here.
- Show the brochure to 30 people, and you get 9 customers. By showing the brochure to 3 times as many people, you gained 3 times as many customers! 📊
**Your sales will be directly affected by how many people you are willing to show the brochure to.**
**Where to advertise?**
- **Write your name and cell number on the FRONT of the brochure.** NB: Also write “Contact Me!” 📞
1. **Local shopping center notice board** – Print a nice picture of any of the top-selling products like Coppelia and a small photo of you. Write your contact details and ask customers to phone you for an appointment to view the brochure. 🛍️
2. **Hair salon, nail salon** – Ask the owner if you can leave a few brochures in their salon. Everyone who sits in a salon to get their hair or nails done browses through magazines to pass the time. They would love to browse through your Avroy Shlain brochure. 💅
3. **Church** – Place an advert in your church’s newsletter or show a brochure to a few of the ladies after church in the tearoom. ⛪
4. **Library** – Ask for permission to leave a couple of your brochures there. 📚
5. **School** – Schools are great for you to go and advertise yourself. Teachers always make time to look through an Avroy Shlain brochure. 🏫
6. **Doctor, Dentist reception room** – People always read whatever is lying on the table in front of them in the waiting rooms, so put a few brochures there. 🏥
**HOT TIP:**
Research shows that in general, people don’t react to an offer or advertisement unless there is what we call a “CALL TO ACTION” on the offer or advert.
A “call to action” is simply saying, “Call me today!” or “Call me to see the new brochure!” It’s basically instructing the customer to take action.
This has an effect on the subconscious of the customer and will convert into much more sales for you. Without a call to action, people will just walk right past your banner, business card, or advert.
Step 2 **🎉 Host An Avroy Shlain Party 🎉**
**Let customers sample & experience Avroy Shlain Products.**
1. **Invite your family & friends** to experience the products & get customer orders. 👫
2. **Make sure you have samples.** 🧴
3. **Have your brochures & order forms ready for customers.** 📄
4. **Best way to grow earnings.** 💸
**Virtual Party (Facebook)** 💻
**Theme Your Party** 🎨
**Speak to your customers' specific needs:**
- **Skincare** 🧖♀️
- **Fragrance** 🌸
- **Make-up** 💄
- **Top-to-toe** 👗
Step 3 **The Power of Link, Cross-Category & Bundle Selling**
**PROMOTE RELATED PRODUCTS**
If you notice your customer has bought an After Midnight Perfume, suggest they buy Body Spray, Body Cream & Roll-on for the scent to last longer and to layer it up. 🌸
Entice them further by letting them know when it's back on special again. 🏷️
Make a list with your customers & what they usually buy and let them know. Your customer will appreciate that you "look out" for them to get their favorite on special every time! 📝
**PROMOTE PRODUCTS FROM DIFFERENT CATEGORIES**
Promoting products from different categories is a great way to boost your sales. 📈
If your customer is interested in our make-up ranges, suggest they try our body sprays or roll-on, and next time they might buy the EDP. 💄
Or add a free item if she orders over a certain amount. For example, add a men's roll-on with a "ladies" client order if you know she is married or has someone special in her life! 🎁
**CLUSTER 3 OR MORE ITEMS TOGETHER FOR A LARGER ORDER**
Remember, the more they buy, the more you earn. Create an emotional connection by selling her an entire look or story. 💕
For example, suggest she buy a his and hers perfume, especially if it's a special occasion around the corner, so she can smell and look fabulous while he feels special too. Together with amazing body products, they both can use with skin feeling soft and smooth. 👩❤️
**💼 Earn 25% Commission on All Products! 💼**
**Average Customer Spend**: R520 per customer
- If you get 3 customers to order R465 every month, you have a total sale of R1560. Your commission on this order would be R390. 💸
- If you add one customer each month, your sales for 4 customers would be R2080, and your commission would be R520. 📈
**Imagine adding one customer per month – your commission would be AMAZING!** 🌟
**Tips to Boost Your Sales:**
- **Use the products, show the products, and recommend products.** 🧴
- **Give each customer a brochure with their order and ask them to share it with a friend.** 📖
- **For each customer referral, give them a small gift every now and then.** 🎁 You will be amazed at how grateful a small gift like body soap or hand cream can make a regular customer. 😊
Step 4 **Power of 3**
I recommend starting with your friends and family, then ask them for the names of their friends and their families that would be interested.
People recommend restaurants, shops, movies and more to their friends every day and so they will also recommend your products. To get your customers to recommend your AVROY SHLAIN business:
Build Rapport – Learn about their preferences (keep track by maintaining personal profiles)
Be Direct – Ask for the names of others who would enjoy shopping with JUSTINE
Show Appreciation – A simple “thank you” goes a long way towards growing your customer list!
A lot of times I hear “but people don’t have money anymore, it’s difficult times”.
This is not true; people spend money on all kinds of nonsense every day.
On weekends they spend hundreds on drinks that will last them 10 minutes or visit casinos or buy chocolates and chips with their groceries.
The 4 A's: Anywhere, Anytime, Always, Ask
It doesn’t matter where you are, don’t be afraid to ask anyone, anytime, anywhere if they would like to see the AVROY SHLAIN brochure.
Why do I need more Customers?
This question is pretty straight forward, the more customers you have, the more you will earn.
Remember this: The more people that see the brochure, the more customers you will have.
Just like renting a shop in a busy mall where there’s lots of people, it’s just as important to show your brochure to lots of people.
More Traffic = More Sales = More Earnings
How do I keep my customers?
Make sure you have knowledge of what is in the brochure.
Every month you will find descriptions in the brochure on how to use some of the products, make sure you save the brochures and learn more about the products.
There are quite a few tips in every brochure.
Customer Service: Keep in contact with you customers and update your customer calling book.
Keep track of what your customers use, when you talk to the customer show personalized attention and even create a special just for that person’s needs.
Example: If your customer likes Tissue Oil, create a special with three Tissue Oil products and combine it in one price. You don’t have to give the customer extra discount but just combine the products for her needs. This will show her that you take care of her needs, and she will reward you in return.
Sharing your experiences from the products will help you a lot in converting someone that is using other skin care products to using and buying your AVROY SHLAIN products.
